CREAG BANTA is a strategic consultant and senior technology executive with proven success in transitioning growing companies toward record revenue/profit through competitive advantage.

Education and Qualifications

MBA, Harvard Business School, Marketing and Operations Research.
BS, Case Institute of Technology, Mechanical Engineering.

Exceptional track record of identifying and capitalizing on evolving technologies before general industry acceptance: PeopleSoft ('98), interactive on-line systems ('97), integrated operating systems ('92), field sales force automation ('88), WAN (‘86), graphic arts ('85), financial client server systems ('81), desktop PCs (‘78) and digital imaging ('76).

In-depth background in R&D, intellectual property, project management, engineering, and manufacturing. Expertise includes optimizing P&L/general management, operations, IT, finance, product/business development, and systems/process reengineering to strengthen competitive advantage.

Professional Experience

Braided Systems, Inc./Projects & Projections, Inc., Chicago, IL, 1977 - Present
President/Founder of consultancies that deliver computer based solutions to diverse corporate clients.

  • Expert in integrating organizational strategy, processes and technology to reduce costs and improve performance.

JGSullivan Interactive, Inc., South Bend, IN, and Chicago, IL, 2000 - Oct. 2001
Chief Operating Officer of Internet service provider servicing home appliance and furnishing markets.

  • Led development of infrastructure supporting 25,000 dealer/distributor Web sites for manufacturers in key industries.
  • Implemented formalized fiscal strategy. Delivered infrastructure that enabled planned 40% growth to $10 million revenue.

TeamToolz (now part of Artesia Technologies), San Francisco, CA, 1999 - 2000
Vice President of Engineering and Customer Service for startup Web-based project management service.

  • Led design, development, and delivery of first commercial product generation and upgrades.
  • Developed and implemented Internet e-commerce technical strategy and customer service/training programs.

Frankel & Company (now part of Publicis), Chicago, IL, 1994 - 1999
Vice President/Director of Information Systems and Technology for privately-held marketing services organization.

  • Managed 50-member technology team and 30 contract programmers/consultants in supporting 3-fold growth.
  • Re-engineered 10-year-old fragmented system with PeopleSoft and other knowledge management initiatives improving productivity by 20%.

Foote, Cone & Belding (now part of Interpublic), Chicago, IL, 1990 - 1994
Vice President/Director of Integrated Systems for 6th-largest global advertising and marketing communications agency.

  • Responsible for $20 million global IT budget. Led critical transition from costly service bureau to in-house media buying/project management systems.
  • Centralized global IT operations supporting 3,000 users. Introduced annual technical planning process.

Prior sales and marketing management positions.
Former First Lieutenant in US Army Corps of Engineers.


****